Recap from Hypebot: San Diego Music Thing Conference Day 2

 

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san diego music thing

Day 2 recap from Hypebot (by Diana Hereld), including a mini blurb from our panel: San Diego Music Thing Day 2: Great Panels, Lol Tolhurst (The Cure) and Mike Herrera (MxPx) – hypebot.

“Bands and Brands”– a panel outlining what is involved in aligning an artist with a brand. Monica Vergel de Dios (Spin Media) encouraged aspiring music professional to get involved in cross-marketing, and “make a compelling case to the value you bring. When it comes to cross-promoting on another’s website, monitor traffic, and make a case study.”

 

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